Coca-Cola (NYSE:KO) makes perhaps the world’s most conspicuous (and in one person’s view, greatest tasting and most refreshing ever) soft drink. Go to any country in the world, and you can find a Coca-Cola.
Heck, go to parts of the United States, and people will tell you they want a “Coke” — even if they don’t mean a Coke. That’s how ubiquitous the product has become.
And Coca-Cola has double branding bragging rights. Not only is Coca-Cola the No. 1 branded soda in the country, but its diet product — Diet Coke — surpassed PepsiCo‘s (NYSE:PEP) signature cola in 2011 to become America’s second-best-selling soda.
Along with that, Coca-Cola has a number of other popular brands, like Powerade energy drinks and Minute Maid juices.
On the investment side, Coca-C0la is the ultimate Warren Buffett poster child for investment, representing the largest percentage of Berkshire Hathaway (NYSE:BRK.A, BRK.B) holdings. Coca-Cola has paid dividends since 1893 and currently yields about 2.8% — and a recent stock split puts KO shares at a manageable $36 per share.