Leading the Apple Inc. (NASDAQ:AAPL) rumor mill today is news of a “Jet White” iPhone 7. Today, we’ll look at that and other Apple Rumors for Wednesday.
Jet White: A new rumor claims Apple will be adding a Jet White color option to the iPhone 7 and 7 Plus, reports AppleInsider. According to this rumor, the tech company wants to add a Jet White color option to the iPhone 7 line due to the popularity of the Jet Black color option. The rumor doesn’t mention when this new color option would be introduced. It is unlikely that AAPL will add a new color option to the iPhone 7 partway through its life cycle.
iPhone SE Refresh: The iPhone SE won’t likely get a refresh in 2017, MacRumors notes. This information comes from KGI Securities analyst Ming-Chi Kuo. He believes that the company will see a decrease in year-over-year iPhone shipments during its second quarter of 2017. AAPL saw an increase in the second quarter of 2016 due to the release of the iPhone SE. Kuo claims that the company will instead pressure iPhone suppliers to reduce component prices to keep its profit margins in line.
Secret Siri Lab: Apple reportedly has a secret Siri lab in Cambridge, England, reports Business Insider. According to the publication, this secret Siri lab is located in an unmarked building at 90 Hills Road. Unnamed sources have confirmed that this location belongs to AAPL. One person in the area claims to know some of the employees at the unmarked lab. They said that the lab is dedicated to making Siri come across as more natural during conversation. The tech company has remained silent when asked about the secret Siri lab.
