The Hold recommendation for Alphabet Inc resulted from an analytical process that is proprietary which generated outcomes that were above average in 3 areas: an economic sector ranked above average in attractiveness, an industry group rated above average in attractiveness, and a numerical calculation of risk/reward that is much better than average; and produced below average conclusions in 3 areas: a ranking in the company's sector that is in the middle third, ranking in its industry group that is in the middle third-below average, and analytical scores that are below average.
The Buy recommendation for Facebook Inc resulted from an analytical process that is proprietary which generated outcomes that were above average in 5 area: an economic sector ranked above average in attractiveness, an industry group rated above average in attractiveness, a ranking in its sector group that is in the top third, ranking in its industry group that is in the top third, and a numerical calculation of risk/reward that is attractive; and produced below average conclusions in 1 areas: analytical scoring that is near average.