2012 Return: +260.8%
Russell 3000 Rank: 12
Another back-from-the-dead department store, Bon-Ton Stores‘ (NASDAQ:BONT), more than tripled in 2012. It now sits comfortably above $10 — something it hasn’t done since early 2007.
Bon-Ton is made up of eight nameplates, including its namesake with 64 stores. Its goal is to hit $3 billion in revenues with an EBITDA margin of 10%. At 2.2% for the 39 weeks ended Oct. 27, it’s a long way off from a profitability standpoint, but it’s making positive strides.
When Bon-Ton hired Brendan Hoffman as CEO last January, the retail veteran’s previous experience included a stint running Neiman Marcus Direct, the 39th-biggest retailer in the U.S. in terms of Internet revenue. One of the company’s goals, not coincidentally, is to generate 10% of its overall revenue online. That’s great to hear, because that’s where the profits are — not to mention successful e-commerce usually translates into a better customer experience.
Most importantly, its December same-store sales increased 2.4% — its best performance since December 2005.
Bon-Ton is going to surprise for a second year in a row.