Instagram In-App Checkout is a new feature for users of the social media service belonging to Facebook (NASDAQ:FB).
Here are a few things that users should know about Instagram In-App Checkout.
- The feature is available on shopping posts from brands on the social media platform.
- This allows customers to purchase items through Instagram by clicking on these posts.
- Doing so will allow the customers to customize their order.
- This can include choosing different sizes, colors or other details about the item being bought.
- Once this is done, customers simply have to checkout from within Instagram.
- This will require them to submit their name, email, billing information and shipping address.
- However, customers only have to do this for their first order.
- Instagram will save this information to make it easier for customers to make purchases through its service in the future.
- It’s also worth noting that the Instagram In-App Checkout will send shipping and tracking notifications to customers through the app.
- The Instagram In-App Checkout feature is still in its closed beta and only available in the U.S.
- It also only works with a few brands right now, which makes sense since it just launched today.
- Some of these brands include Nike (NYSE:NKE), Adidas (OTCMKTS:ADDYY), Capri Holdings’ (NYSE:CPRI) Michael Kors, H&M and more.
You can follow this link to learn more about the new Instagram In-App Checkout feature.
As of this writing, William White did not hold a position in any of the aforementioned securities.