Everyone gets emotional – it’s completely understandable. Emotions can be good sometimes. But the key is to control them.
How often have you heard someone say, “I’m waiting to invest until we see a correction”? Given the multi-year bull run we’ve been on, I’m willing to bet you’ve heard it a lot. But when we finally saw a correction in late 2015, what did everyone do? Sold and headed for the hills. They let their panic overtake what they knew deep in their gut was actually a great buying opportunity. As a result, so many individual investors have missed out on the incredible ride higher that the market has taken since.