Apple isn’t actually the one paving the way in terms of assembling its products here at home, though. This past summer, Google (NASDAQ:GOOG) unveiled a “Made in the U.S.A.” gadget ahead of its rival: The Nexus Q.
The spherical streaming entertainment device — a piece of self-contained hardware — is being made right in San Jose, Calif. But Google handled the insourcing plans much differently than Apple. Cook announced the homegrown Mac on national TV, while Google hardly drew attention to the detail at the Nexus’ unveiling.
In fact, when asked about it, the company’s vice president said Google figured it would “try it and see what happens.”
Google also pointed to the benefits of having design and engineering facilities near one another, according to The New York Times.