Victoria Beckham’s Target Corporation Collection: What We Know

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Target Corporation (NYSE:TGT) and Victoria Beckham have teamed up to launch an apparel line.

Victoria BeckhamThe Spice Girl has become a fashion icon over the last two decades along with husband David Beckham, who she shares four children with. Now, she is putting her talents to good use by releasing a line of about 200 items with one of the nation’s largest retailers.

Victoria said her decision to be partners with Target comes from the fact that the company is one of the most inclusive companies in the world capable of reaching a wide audience. Soft pastels and bright colors are among the designs that will be included with the line, which has items ranging from $6 to $70.

Sizes range from XS to 3X for women and NB to XL for children, which are featured prominently in this collection. The former pop star noted that she thought of her four-year-old with this collection, who will soon turn five and she is starting to enjoy dressing up.

Part of the reason why Target may be looking to add a new line to its collection may be related to the stiff competition offered by other retailers in the clothing industry, including Wal-Mart Stores Inc (NYSE:WMT) and Amazon.com Inc (NASDAQ:AMZN).

The retailer has made headlines lately due to it sensible decision to pull creepy clown masks off its shelves as the month of October has been plagued with horrific clowns seeking to spread fear around the U.S.

The Victoria, Victoria Beckham line will be out next spring, on April 9, 2017.

TGT shares edged 0.2% higher on Thursday trading.

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Article printed from InvestorPlace Media, https://investorplace.com/2016/10/victoria-beckham-target-corporation-nysetgt/.

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