In 2012 Google (GOOG) began the process of dethroning Apple’s (AAPL) iOS as the dominant tablet platform by releasing a 7-inch Nexus tablet running Android for just $199. With the cheapest iPad at the time going for $499, Google’s low-ball pricing strategy was a winner.
So what would you think if I told you Google has another 7-inch tablet in the wings … but it’s priced at $1,024?
Project Tango will be a developer-only release at first, but after battering the iPad with cheap Android tablets, it looks as though Google is preparing to take a run at the high end. The company is betting that the capabilities of this 3D tablet will lead to the next big wave of mobile technology, and this time, rather than play catch up to Apple, it will be in the lead.