Target (TGT) has announced that its teaming up with clothing company Lilly Pulitzer.

The collaboration between Lilly Pulitzer and Target will include 250 items. Included in these items are apparel, shoes, home decor and more. The deal starts on April 19 and will make the expensive clothes more available with cheaper prices, reports CNN.

“The Lilly Pulitzer for Target collection marks a new chapter for our brand, and we’re excited to give Lilly fans everywhere, including those who have loved the brand for years and those who will get to know it for the first time through this collaboration, a chance to experience this incredibly chic lifestyle collection,” Jane Schoenborn, vice president of creative communications at Lilly Pulitzer, told CNN.

Lilly Pulitzer was a fashion designer that was also known by the title “Queen of Prep”. She designed many shifts for women in the 50s and 60s. She died in 2013, but the company she founded still makes clothes, Today.com notes.

TGT shares were up slightly as of Thursday afternoon.

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