The term “millennial” is an easy blanket statement and trigger word in the world these days. That generation either got a raw deal or has it made, depending on who you ask. And they all apparently buy $10 coffees and feast on avocado toast. We may not be able to agree on what defines the millennial generation, but there are many millennials stocks that we can all agree on.
Overall, these businesses are strong, and so are their brands. Additionally, they have high-quality offerings and loyal customer bases.
In the case involving millennials, many of them grew up using these devices or buying these products. And if they didn’t grow up with them, they quickly learned to appreciate them in their young-adult years.
Regardless, though, many generations also enjoy these products and services. With that in mind, these seven millennial stocks could be good for investors of all ages.
- Starbucks (NASDAQ:SBUX)
- Nike (NYSE:NKE)
- Apple (NASDAQ:AAPL)
- Lululemon Athletica (NASDAQ:LULU)
- Chipotle Mexican Grill (NYSE:CMG)
- Netflix (NASDAQ:NFLX)
- Alphabet (NASDAQ:GOOGL, NASDAQ:GOOG)
Now, let’s dive in and take a closer look at each one.
Millennial Stocks to Buy: Starbucks (SBUX)
Over the years, Starbucks has emerged as a top millennial stock fave. Whether it’s the biannual Piper Sandler teens survey that Starbucks has consistently scored highly in, or whether it’s using anecdotal evidence by just looking at a Starbucks location, it’s no secret that young customers love the brand.
With the recent pullback, Starbucks stock is now down about 25% from its highs in July 2021. However, I look at this stock like I do for other brands that have been around for several decades and are only getting stronger. More often than not, the pullbacks prove to be opportunities.
When I look at the multi-year estimates, I’m encouraged by the expectations. Starbucks is forecast to grow its sales by almost 13% this year, then a steady 8% to 9% a year for the next three years.
On the earnings front, though, estimates call for double-digit growth through 2025. That’s the type of performance that will pave long-term gains in this stock.
At a glance, Nike is similar to Starbucks in many ways. While the industries are obviously quite different, the businesses are quite similar in my mind.
Both stocks pay a modest dividend — although Starbucks’ yield is larger than Nike’s — and both companies have leveraged technology to expand margins and drive growth. Starbucks used Mobile Order & Pay, while Nike leveraged its direct-to-consumer (DTC) business to drive growth.
Like Starbucks, the Nike brand has been around for several decades and only seems to become stronger as the years go on. Also like Starbucks, I’m encouraged by analysts’ expectations.
That said, this year’s estimates are rather modest, with analysts expecting just 5.8% revenue growth and 4% earnings growth. On the plus side, however, the company has just two quarters left in its fiscal year and expectations are strong for next year. Analysts expect revenue and earnings growth of 14% and nearly 30%, respectively.
Millennial Stocks to Buy: Apple (AAPL)
How many people do you know without an iPhone these days? Young or old, well off or struggling, almost everyone uses Apple’s biggest money-maker. Sure, there are Samsung devices out there or the Google Pixel. They exist, but they do not have anything near the type of dominance that Apple has in the U.S. smartphone market.
Then, you throw in all of Apple’s other products — iPads, AirPods, Macs, etc. — and it’s clear that this is a favorite in the millennial stock portfolio.
The younger generation grew up with the iPhone and iPod. They were the “cool” devices back in the day. And while that doesn’t mean it will stay that way forever, many of Apple’s most loyal customers have never known anything different.
The company recently became the most valuable in the world, commanding a $3 trillion valuation before the recent selloff. With a monumental balance sheet, robust growth in its Services business — which has double the profitability of its Products business — and continuous momentum, there’s little reason to doubt Apple’s long-term potential.
Sure there will be years where the stock struggles, but doesn’t that go for all stocks? Therefore, Apple is a winner, and that doesn’t look likely to change anytime soon.
Lululemon Athletica (LULU)
Like Nike, Lululemon Athletica has become a brand favorite for the younger generations. The company has done a stellar job growing out of its previous apparel business, where consumers thought of the brand as just leggings and yoga wear for women.
Now, the company caters to all sorts of sizes and activities. It can be loungewear, office wear, running and workout apparel, yoga pants and just about everything in between. Better yet, it’s for all genders and the younger generations haven’t been afraid to pay a premium for the gear either.
Moreover, the company is forecast to generate more than 40% revenue growth this year and 64% earnings growth. However, next year should be impressive too, with almost 20% earnings growth on 16% revenue growth.
For shareholders looking to scoop up some of the stock, they may have their opportunity. Lululemon shares were recently down 37% from the high and still remain lower by 30%. Aside from the market-wide carnage, Lululemon suffered after announcing that its results for the upcoming quarter would likely come in at the low-end of management’s previous guidance range.
However, the miss is due to the Omicron variant of the novel coronavirus pandemic, including the impact it’s had on its store locations. That to me sounds like a short-term opportunity, not a long-term operational issue.
Millennial Stocks to Buy: Chipotle Mexican Grill (CMG)
Like Starbucks, Chipotle has become a favorite among the younger generations. However, let’s not pretend that it’s been smooth sailing forever.
The company went through quite the damaging headline cycle when all anyone wanted to talk about were its food-borne illnesses. That crushed the stock, caused turmoil in the C-suite and took years for Chipotle to move past.
However, with that in the rearview mirror, Chipotle stock has roared to life. Even after the recent 25% pullback, the stock still commands a market capitalization north of $40 billion.
Of course, the stock is always susceptible to another negative headline cycle, and it clearly can’t fight off a bear market; Again, what stock can? Nonetheless, the estimates are promising.
Analysts expect roughly 13% to 15% revenue growth for the next three years after fiscal 2021. However, earnings expectations are well in excess of those growth rates, which should bode quite well for margins and thus, the stock price.
It would have been really easy to list FANG plus a few other names for this list, but I didn’t want to do that. Instead, we are just going with two of the original FANG components, and doing so with the last two stocks on this list.
Overall, Netflix stock isn’t performing as well as some of the other FANG components. In fact, it’s struggling quite a bit, particularly after the company’s latest earnings report. While Netflix may not be one of the millennial stocks for everyone, it sure is popular among younger consumers. Streaming is a secular growth story and a global one at that.
So, as long as the industry continues to grow, so too should Netflix. While it recently generated some of its slowest subscription growth in years, Netflix has more than 222 million customers.
That’s immense cash flow, particularly with the company set to raise prices again. Although volatile, it’s hard to argue about how much of a favorite this company is.
Millennial Stocks to Buy: Alphabet (GOOGL, GOOG)
Ask anyone born after 1990 if they use an encyclopedia, and the answer will be a resounding, “no.” Of course, that goes for just about all ages and generations now.
We don’t use encyclopedias anymore because we have Google.
Despite the market struggling through all sorts of volatility and massive pullbacks in growth stocks, Alphabet recently ripped to all-time highs. The rally was triggered by a better-than-expected quarterly report as the company beat on earnings and revenue expectations.
In this type of climate, that’s exactly what investors want to see and Alphabet was able to deliver. Not only does Google get the job done, though, but so does YouTube.
As another favorite among multiple generations, YouTube continues to generate impressive growth and strong revenues. That’s not too surprising given that Google.com and YouTube.com are the two most popular websites in the world.
On the date of publication, Bret Kenwell did not have (either directly or indirectly) any positions in the securities mentioned in this article. The opinions expressed in this article are those of the writer, subject to the InvestorPlace.com Publishing Guidelines.
Bret Kenwell is the manager and author of Future Blue Chips and is on Twitter @BretKenwell.