Marin Software (NASDAQ:MRIN) stock is on the rise Tuesday after the enterprise marketing software company announced its new artificial intelligence (AI) powered Anomaly Detector.
Anomaly Detector is a new service from Marin Software that searches for unusual data across ad platforms including Alphabet’s (NASDAQ:GOOGL, NASDAQ:GOOG) Google, Meta Platforms (NASDAQ:META) and Amazon (NASDAQ:AMZN). This can alert businesses to strange activity with emails sent to teams.
This information can include revenue increases, pay per click or visits to their sites. With this info in hand, businesses can better capitalize on interest in their services in a short period of time.
Philip Ascott, Director of Digital at hotel chain YOTEL, said this about the company’s use of Marin Software’s Anomaly Detector:
“Marin’s Anomaly Detector automatically tracks day-of-the-week trends to predict performance and flags any campaigns that aren’t hitting their forecasted KPIs. Marin’s AI automates all of our reporting, performance monitoring, and optimization, saving us countless hours per week so we can spend more time focusing on strategy as we expand our presence globally.”
MRIN Stock Market Movement on Tuesday
The launch of this new product has MRIN stock investors excited and that brings with it heavy trading of the company’s shares. This has more than 8 million shares on the move as of this writing. That’s already well above its daily average trading volume of about 762,000 shares.
MRIN stock is up 22.5% as of Tuesday afternoon.
There are more stock market stories ready to go below!
We have all of the hottest stock market happenings worth reading about on Tuesday! A few examples include what’s happening with shares of Sensata Technologies (NYSE:ST) stock, Google layoffs news and more. All of this info is available at the following links!
More Tuesday Stock Market News
- Billionaire Paul Singer Is Betting Big on Sensata (ST) Stock
- Google Layoffs 2024: What to Know About the Latest Round of Google Job Cuts
- Why Is Chegg (CHGG) Stock Plunging 20% Today?
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On the date of publication, William White did not hold (either directly or indirectly) any positions in the securities mentioned in this article. The opinions expressed in this article are those of the writer, subject to the InvestorPlace.com Publishing Guidelines.
